Category Analyst - Joe Produce | Produce Jobs, Produce Careers, Agriculture Jobs, Agriculture Careers

Category Analyst

Job Description: 

The Category Analyst serves as an analytic and category expert using the category management process as a decision platform for initiatives designed to optimize distribution, shelving, price and promotional mix for Earthbound Farm products. The Category Analyst acts as an interface between sales, marketing, business development, shopper marketing, shopper insights, business analytics and market research in developing food category management/strategic solutions to drive profitability and category growth. This individual is responsible for managing, analyzing, and developing fact based reporting tools to deliver concise category management recommendations.

Compensation/Salary: 
DOE
Requirements: 

Physical Requirements

  • Vision (Near, Distance, Color, Peripheral, Depth Perception).
  • Ability to effectively communicate with others.
Responsibilities & Duties: 

Essential Functions Required:

  • Utilize internal shipment data, Nielsen consumption data (syndicated, strategic planner, & panel), Customer portal data (consumption & consumer), and other industry sources to identify opportunities.
  • Create reports to include monthly region, market, and customer trend reporting, distribution grids, new product tracking, velocity reports, plan-o-gram development, and pricing & promotion analysis.
  • Establish a strong knowledge of the organic industry, the Earthbound Farm product line, and key customers to assist in strategic business calls. 
  • Develop training to improve the outside sales team’s fact-based selling skills.
  • Create promotional analysis tools that can help maximize customer promotions along with the Earthbound Farm return on investment.
  • Serve as an active member of the Category Management Team to ensure Earthbound Farm:
  • Utilizes the newest/best in class category management insights.
  • Helps drive customers overall category strategy.
  • Sales personnel can initiate/drive/optimize fix the mix, shelving optimization, & pricing/promotional planning initiatives with customers.
  • Can implement and execute first class new product launches.
  • Stay current on industry developments and trends.
  • Maintain relationships with cross-functional groups and specialists.
  • Participate in organization career planning/development.
  • Proactively assist team members, managers and employees as needed.
  • Manage special projects and perform other duties as assigned.
  • Change Management – Adaptable to a fast paced, shifting work environment; willing to remain flexible to accommodate changing business conditions, work requirements and scheduling needs.
  • Detail Oriented – Attention to detail, ability to focus on the project or task at hand and consistently deliver error free results.
Education: 
  •   Bachelor's degree in Finance, Business Administration or related field from a four-year college or university required.
Skills: 

Computer Skills / Special Equipment Knowledge:

  • Experience working with IRI/Nielsen syndicated and panel data, space management concepts and other shopper information data required.
  • Solid understanding of Microsoft Office.

WORK ENVIRONMENT
Generally, a business casual office environment that involves the extensive use of office equipment, such as computers and telephones. May have some exposure to a cold and wet manufacturing environment (34-36 degrees F), the smell of chlorine, outdoor weather conditions, heavy machinery, forklift traffic and loud noises.

Qualifications: 

Related Experience, Qualifications and/or Certifications:

  • One (1) to three (3) years of category management or related experience in a Consumer Package Goods (CPG) environment.
  • Very Strong quantitative and analytical skills.
  • Professional level oral, written and presentation communication skills.
  • Flexible and collaborative with a proven ability to deliver business results in a dynamic and fast paced environment.
  • Strong project management skills with the ability prioritize multiple tasks to meet the needs of various functional areas

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